WSD Digital
Privacy Policy

Welcome to WSD Digital (“WSD Digital,” “Company,” “we,” “us,” or “our”). This website is operated by WSD Digital, LLC and was created to enable access to the Services provided by WSD Digital and to provide data about our Company.

This privacy policy (“Privacy Policy” or “Policy”) describes how WSD Digital and its Partners collect, use, protect, disclose, and share your Personal Data through our Services.

Our Privacy Policy applies to all visitors, users, and others who access the Services. Please read it carefully. By using any of the Services described below, you are acknowledging and agreeing that this Policy applies to your use of this website and the Services. Your continued use of the Services is deemed to be acceptance of any changes we may make to this Privacy Policy from time to time.

WSD Digital is based in the United States and the data we collect is governed by U.S. law. By accessing or using the Services or otherwise providing data to us, you consent to the processing described in this Policy and to the transfer of your data in and to the U.S. and other countries.

I. Definitions

“Services” means the WSD Digital website, portal, software, and related tools and services provided by WSD Digital.

“Partners” means affiliates, partners, consultants, officers, directors, employees, contractors, advisors, and agents.

“Self-Reported Data” means any data you provide about yourself through surveys, forms, features or applications of the Services.

“Personal Data” means data that personally identifies you, or data that is combined with data that personally identifies you, including Registration Data (as defined below) and Self-Reported Data. Personal Data also includes identifying data that you authorize us to receive from third parties, such as health care providers.

II. Data We Collect and How We Collect it

We acquire data about you in a variety of ways. WSD Digital, LLC may store such data itself, or store or maintain it through our Partners. Our Services may use such data and pool it with other data to track the total number of visitors to our website, the number of visitors to each page of our website, and the domain names of our visitors’ Internet service providers, and other data. It is important to note that such pooled data of this kind does not include Personal Data.

A. Data You Give Us

We may collect the following data from you:

Personal Data. We collect any Personal Data that you provide us in connection with your use of the Services. We may also collect data that does not identify you, but that is about you, such as how you use the Services. We may also collect Personal Data if you request additional information about the Services (e.g. by clicking “Contact Us” or “Request a Demo”).

Registration Data. When you register an account with us or use our Services, we may collect your Personal Data, including, to the extent applicable, the following:

• • • Your first and last name
    • Your birth date
    • Your e-mail address
    • Your WSD Digital account username and password
    • Demographic data (such as your gender and ethnicity) which you may voluntarily
      provide
    • Billing address and payment data (to the extent that any part of the Services involves the payment of fees)
    • Your referring physician’s data (specifically: name, e-mail address, description of
      practice or specialty, hospital or clinical affiliation, and phone number) provided to us as part of the Services
    • Health data and other data you give us directly through our website (including the
      registration process, technical support process, or general correspondence) or through using our Services.

Self-Reported Data. You may have the option to voluntarily provide us with Self-Reported Data about yourself through surveys, forms, features or applications.

Blogs. Our website may offer publicly accessible blogs or community forums. You should be aware that any data you provide in these areas may be read, collected, and used by others who access them and is therefore publicly available. Please note that whenever you post something publicly, you post it at your own risk and it may be impossible to remove the data if a third party has captured the data and posted it on a location that is not controlled by us. Because these blogs or community forums are publically accessible, we cannot and do not guaranty that your posts will not be viewed by unauthorized persons. Please exercise caution before choosing to share Personal Data publicly on our blogs, community forums or in any other posting.

Customer service communications. When you contact us about our Services, we collect data to track and respond to your inquiry; investigate any breach of our Terms of Use, Privacy Policy or applicable laws or regulations; and analyze and improve our Services.

B. Data We Obtain from Others

We may obtain data about you from third party sources you have authorized to share your data to us on this website. This may include, but is not limited to:

• • Your name and address
  • Date of birth
  • Gender
  • Other Personal Data obtained in connection with the Services

We may collect data about you that does not include Personal Data but we may maintain it or associate with Personal Data about you that we collect in other ways or receive from third parties.

C. Data Automatically Collected

Like many websites, we collect certain data as a result of your use of the website (collectively “Technical Data”):

• • Your computer operating system type
  • Browser type
  • Browser language
  • The website(s) you visited before browsing our Website
  • Pages you viewed, how long you spent on a page on our website and access times
  • Internet protocol (IP) address
  • Geo-location (to the extent you enable sharing this data with us on your mobile device)
    Data about your use of and actions on our Website
  • Records and copies of your correspondence if you contact us

D. Cookies

In operating the Services, we may log data using “cookies.” Cookies are small data files stored on your hard drive by a website. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our website.

Cookies help us make our Services and your visit better. For instance, our website may set a cookie on your browser that allows you to access the Services without needing to enter a password more than once during a visit to the Services. On most web browsers, you will find a “help” section on the toolbar. Please refer to this section for data on how to receive notifications when you are receiving a new cookie and how to turn cookies off. We recommend that you leave cookies turned on because they allow you to take advantage of some of the Services’ features.

E. Aggregated, Data

To better understand and serve the users of the Services, we may conduct research on customer demographics, interests and behavior based on aggregated data, which we may share with our Partners. WSD Digital may also disclose aggregated [and anonymized] user statistics in order to describe our services to current and prospective Partners and to other third parties for other lawful purposes. This aggregate data does not include your Registration Data or otherwise identify you personally.

III. Use of Personal Data

We may use your Personal Data and Technical Data to:

• Operate, manage, and improve our website, conduct internal research and data
  analytics, and perform internal marketing and administrative purposes
• Provide you access to the Services, monitor your use of such Services, improve the content and functionality of the Services and better understand our users and their use of the Services.
• Respond to comments and questions and provide customer service.
• Communicate with you about your account, updates, and other news about products and services offered by our Company. Communications we send you will contain instructions permitting you to “opt-out” of receiving future communications.
• Notify you, if you request to be notified, when updates to the data tied to your
  laboratory reports changes significantly or if new trials become available.
• Provide and deliver products and services that customers request.
• Protect, investigate, and deter against fraudulent, unauthorized, or illegal activity or enforce our Terms of Use.
• To fulfill any other purpose for which you provide it.

IV. Sharing of Personal Data

WSD Digital will not sell, trade, license or otherwise transfer your Personal Data to third parties for marketing, advertising or other purposes except as disclosed in this Privacy Policy. There are, however, certain circumstances in which we may share your Personal Data with certain third parties without further notice to you, as set forth below:

• We may share Personal Data with Partners who support the operations and
  functionality of our website, and who have agreed to protect your Personal Data in a manner consistent with this Privacy Policy.
• We may share and transfer your Personal Data to a third party in connection with the transfer or sale of all or part of our assets, such as in a merger, financing, acquisition, or bankruptcy transaction or proceeding.
• We may share Personal Data for legal and safety purposes in the event that such action is necessary to (i) comply with a court order or other legal obligation, (ii) protect and defend the rights or property of WSD Digital and its Partners, including enforcing our agreements, policies, billing and collection, and our Terms of Use, (iii) act in urgent circumstances to protect the personal safety of users of the Services or the public, or (iv) protect against legal liability.
• We may share Personal Data with those who need it to perform services for us [(such as consultants and independent contractors. When we employ another company to perform a function of this nature, we only provide them with the data that they need to perform their specific function and obligate them to protect your Personal Data in a manner consistent with the requirements of this Privacy Policy.
• We may also share Personal Data and Technical Data with third parties for other purposes without your consent, but only in formats that do not identify you, such as an aggregated or anonymized format.

V. Data Choices and Changes

If you choose not to provide any Personal Data, you may not be able to use certain services provided by WSD Digital, LLC.

You may “opt-out” of marketing e-mails by clicking on the “unsubscribe” link in such e-mails; however, changes to notifications regarding updates to your laboratory results require you to visit your account data on our website. You also have the option of closing your account at any time by contacting us at info@wsddigital.com.

You can typically remove and reject cookies from our website with your browser settings. Many browsers are set to accept cookies until you change your settings. If you remove or reject our cookies, it could affect how our website works for you.

VI. Security of Your Personal Data

WSD Digital, LLC takes reasonable steps to protect your Personal Data from loss, misuse, and unauthorized access, disclosure, alteration, or destruction. However, no internet or e-mail transmission is ever fully secure or error free. You understand and agree that security incidents may happen even when safeguards are in place. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures delivered in connection with the Services.

You also play a role in the safety and security of your Personal Data. You are responsible for keeping your username and password safe and confidential. Do not share your password with anyone. WSD Digital holds your account data until the account is deleted or otherwise removed according to the terms of this Privacy Policy; however, we may keep anonymized data pertaining to your account permanently.

VII. Requests to Access, Edit, or Delete Data

You have the right to access your Personal Data. Please contact us at info@wsddigital.com to find out how to access and change your Personal Data. We will, upon request, make reasonable efforts to correct, delete, and/or block your Personal Data from further processing and/or use except to the extent required by law and to the extent it remains in our possession.

VIII. Do-Not-Track

You may have implemented a “do not track” signal through your browser. As there currently is no fixed standard for do not track signals, we currently do not respond to do not track signals from your web browser.

IX. Data Retention and Destruction

We will retain Personal Data for as long as necessary to accomplish our purposes for such data as set forth in this Privacy Policy. You can request that your Personal Data be deleted by contacting us at info@wsddigital.com. We will destroy your Personal Data using reasonable data destruction practices. While we make reasonable efforts to comply with such requests, deletion of your Personal Data does not ensure complete and comprehensive removal of that data from all systems.

We may, however, retain your data forever to comply with legal or contract obligations or to perform population health analysis or to facilitate law enforcement requests.

X. Children’s Privacy

WSD Digital services are not directed at children under the age of 13. However, individuals of all ages are affected by varying health conditions and/or have lab results that may benefit from the services provided by WSD Digital. In such cases we require that parents or guardians use our Services on their child’s behalf. We encourage parents and legal guardians to monitor their children’s internet usage and to help enforce our Privacy Policy by instructing their children never to provide Personal Data on this website except as submitted by their parents’ or guardians’ use of their own accounts. If you have reason to believe that a child under the age of 13 has provided Personal Data in connection with the Services, please contact us at info@wsddigital.com and we will delete that data from our databases.

Minors under 18 years of age may have their Personal Data provided to WSD Digital deleted by sending an e-mail to at info@wsddigital.com. While we make reasonable efforts to comply with such requests, deletion of your Personal Data does not ensure complete and comprehensive removal of that data from all systems.

XI. Links to Other Web websites

This Privacy Policy applies only to the Services. The Services may contain links to other websites not operated or controlled by WSD Digital (the “Third Party Websites”). The policies and procedures we described here do not apply to the Third Party Websites. The links from this website do not imply that WSD Digital endorses or has reviewed the Third Party Websites. We suggest contacting those websites directly for data on their privacy policies.

XII. Other Terms and Conditions

Your access to and use of this website is subject to WSD Digital’s Terms of Use. 

XIII. Changes to this Privacy Policy

This Privacy Policy may be revised from time to time as we add new features and services, as laws change, and as industry privacy and security practices evolve. We reserve the right to update or modify this Privacy Policy at any time and from time to time without prior notice. If we make any changes, we will change the “last updated” date at the beginning of this document. However, if WSD Digital decides that it would like to make different uses of Personal Data that are inconsistent with the uses noted in this Privacy Policy, you will have prior notice of such uses and an opportunity to opt-out. Small changes or changes that do not significantly affect individual privacy interests may be made at any time and without prior notice. You are responsible for periodically visiting our website and this Privacy Policy to check for any changes and ensuring we have an up-to-date active and deliverable email address for you. Your continued use of the Services after any changes or revisions to this Privacy Policy, or after any opt-out period we have offered, shall indicate your agreement with the terms of such revised Privacy Policy.

XIV. Contacting WSD Digital

To keep your Personal Data accurate, current, and complete, please contact us as at:
info@wsddigital.com. We will take reasonable steps to update or correct Personal Data in our possession that you have previously submitted via this website